"A number of studies have shown that activity in primary sensory areas of the brain is not sufficient to produce consciousness: it is possible for subjects to report a lack of awareness even when areas such as the primary visual cortex show clear electrical responses to a stimulus. Higher brain areas are seen as more promising, especially the prefrontal cortex, which is involved in a range of higher cognitive functions collectively known as executive functions. There is substantial evidence that a "top-down" flow of neural activity (i.e., activity propagating from the frontal cortex to sensory areas) is more predictive of conscious awareness than a "bottom-up" flow of activity. The prefrontal cortex is not the only candidate area, however: studies by Nikos Logothetis and his colleagues have shown, for example, that visually responsive neurons in parts of the temporal lobe reflect the visual perception in the situation when conflicting visual images are presented to different eyes (i.e., bistable percepts during binocular rivalry).
In 2011 Graziano and Kastner proposed the "attention schema" theory of awareness. In that theory specific cortical machinery, notably in the superior temporal sulcus and the temporo-parietal junction, is used to build the construct of awareness and attribute it to other people. The same cortical machinery is also used to attribute awareness to oneself. Damage to this cortical machinery can lead to deficits in consciousness such as hemispatial neglect. In the attention schema theory, the value of constructing the feature of awareness and attributing it to a person is to gain a useful predictive model of that person's attentional processing. Attention is a style of information processing in which a brain focuses its resources on a limited set of interrelated signals. Awareness, in this theory, is a useful, simplified schema that represents attentional state. To be aware of X is to construct a model of one's attentional focus on X."
"In neuroscience, a great deal of effort has gone into investigating how the perceived world of conscious awareness is constructed inside the brain. The process is generally thought to involve two primary mechanisms: (1) hierarchical processing of sensory inputs, and (2) memory. Signals arising from sensory organs are transmitted to the brain and then processed in a series of stages, which extract multiple types of information from the raw input. In the visual system, for example, sensory signals from the eyes are transmitted to the thalamus and then to the primary visual cortex; inside the cerebral cortex they are sent to areas that extract features such as three-dimensional structure, shape, color, and motion. Memory comes into play in at least two ways. First, it allows sensory information to be evaluated in the context of previous experience. Second, and even more importantly, working memory allows information to be integrated over time so that it can generate a stable representation of the world—Gerald Edelman expressed this point vividly by titling one of his books about consciousness The Remembered Present."
The Neojungian Typology uses the same model as contemporary neuroscience, in that, sensory information is first coded / encoded and then placed in relation to past experience (association).